Creating Growth with the CPO Toolkit

Date: 01/05/2023

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The AIPC Annual Conference in Luxembourg is fast approaching, and one session that is sure to draw a crowd is “Using the CPO Toolkit to Create Growth.” This session will be led by Craig Unsworth, a Chief Product Officer, Non-Executive Director, and Chairman with nearly two decades of experience in helping companies transform and become more valuable by creating new products and services.

Unsworth’s mix of board-level and consulting roles have taken him all over the world, from London to Geneva, Singapore, and New York, giving him a truly global perspective. He has learned as much from failure as success, and his education at Harvard Business School and MIT has helped him become a sought-after speaker on strategy, innovation, and productization.

Unsworth’s focus on customer experience and technology utilization has led him to define and embed marketplace or platform strategies for businesses of all sizes, from agile startups to global listed groups. In this session, he will explore how the CPO toolkit can be used to introduce new levers and tools for innovation, growth, and transformation.

Unsworth’s approach to product development is centered on simplification and finding new ways of doing things. He believes in transforming what’s already there and keeping it simple. With his expertise in MBO, private equity, trade sale, and IPO exits, he has a unique perspective on what it takes to create value for companies.

Whether you’re a seasoned CPO or just starting out, this session is sure to provide valuable insights into how the CPO toolkit can be used to drive growth and innovation. Don’t miss this opportunity to hear from one of the top CPOs in the industry and learn how to take your business to the next level.

So don’t hesitate – register now for the AIPC Annual Conference in Luxembourg and secure your place at this exciting and informative session. You won’t regret it!

 More information on the AIPC Annual Conference 2023 here

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