Future Shapers

About Future Shapers

Welcome to the AIPC Future Shapers programme.  This unique, international programme is tailored for our developing leaders who are ready to shape the industry around the globe.  The programme has three components:

  1. Masterclasses: a series of 7 expert led masterclasses
  2. Industry challenge: working with your group, you will collectively identify an industry challenge, create a proposed solution, and develop a business case for investment which will be detailed in a white paper, written by the group, which will be published to the AIPC community
  3. Challenge presentation: working with your group you will prepare a 25 minute presentation to be presented at the AIPC Annual Conference in Luxembourg which takes place between the 16th and 19th July 2023.


November – December 2023
During November and December you will participate in the masterclass series. The masterclasses have been designed to develop your leadership skills and prepare you for the future shapers challenge.

January – April 2023
Challenge ideation, challenge topic selection, and business case/white paper development.

April – June 2023
Presentation development and presentation (including a masterclass from Vivienne Hsu, communication and presentation expert).

16 – 19 July 2023
Participation in the AIPC Annual Conference where you and your group will present your future challenge and proposed solution.

Masterclasses at a Glance

Wednesday, 2nd NovemberKick-off session - Welcome and introduction to your AIPC Future Shapers experience, meet your fellow participants and the taskforce
Tuesday, 8th NovemberMasterclass 1 – Leadership through uncertainty with Sandy Kennedy
Tuesday, 15th NovemberMasterclass 2 – Leadership through uncertainty with Sandy Kennedy
Tuesday, 22nd NovemberMasterclass 3 – Ideation, Sven Bossu, CEO AIPC
Monday, 28th NovemberMasterclass 4 - Explore and develop an agile mindset, James Bishop, Koru Consulting
Tuesday, 6th DecemberMasterclass 5 – Creating a robust business case and developing a white paper to support it, Sven Bossu, CEO AIPC
Monday, 12th DecemberMasterclass 6 – Designing venues of the future, Adam Paulitsch, Lead Designer, Populous
Tuesday, 13th DecemberMasterclass 6 – Designing venues of the future, Adam Paulitsch, Lead Designer, Populous
Tuesday, 21st FebruaryMasterclass 7 – Hot lemon & honey for you, Catherine DeVrye, best selling author and keynote speaker on change, service, teamwork and resilience
Tuesday, 2nd MayMasterclass 8 – Presenting to your stakeholders, Vivienne Hsu, Cognito

Kick-off session

This session is all about getting to know your fellow Future Shapers and the taskforce.  You will be provided with more information about the programme, how best to approach it and what you will gain along the journey.  You will have the opportunity to hear from the Future Shapers Alumni and get some top tips from their experience.

Masterclasses 1 and 2:  Leadership through uncertainty, Sandy Kennedy

Current events – from Covid-19 to the response to climate change – have shown us how rapidly our world can change.  The response of leaders has varied dramatically: some have stepped forward, leant in and made all the difference, while others have stumbled, indecisive, distant from their teams and customers.  These sessions will explore how good leaders respond in these volatile, uncertain, complex, ambiguous, and hyper connected (VUCAH) times.

The goal is to equip you with an appreciation of the mindset, skills and connectivity you need to lead through uncertainty.  Including:

  • The difference between risk and uncertainty and why it really matters
  • Leading yourself – to be a great leader start with yourself
  • The vital importance of Purpose and Values
  • The Entrepreneurial Mindset and why nurture your curiosity, adaptability and humility
  • Leading and collaborating across organisations
  • The Power of Networks – your greatest asset
  • A toolbox of skills, models and techniques that can help you on your journey

These two masterclasses will include some light homework and reading, group discussion and personal reflection.  On completion of the masterclasses, you will be provided with a short summary of the content covered with links for further reading at your leisure

The session will be led by Sandy Kennedy, entrepreneur, investor and until recently CEO of The Entrepreneurial Scotland Foundation.  Sandy writes for the Herald newspaper on entrepreneurship and is currently an advisor to the Scottish Government on its 10 Year Economic Transformation Plan.

Masterclass 3:  Ideation, Sven Bossu, AIPC

A key element of the Future Shapers programme is that you will change the future of convention centres by coming up with an idea which addresses an important industry challenge.

In this session, you will be provided with a set of guidelines and tools which will allow you to articulate your idea and insights on the methodology which will be used to assess your idea. Pre-reading material on this methodology will be sent to all participants two weeks in advance.

Masterclass 4:  Explore and develop and agile mindset, James Bishop, Koru Consulting

In Celemi Agile Move™, participants work in teams to explore and develop an agile mindset. This digital business simulation is set in a fictitious company dealing with the typical operational, strategic, and leadership challenges that many companies are facing today.

During the session you will develop a big-picture understanding of what it means to be agile, to create more efficient process, build adaptive teams and react to market conditions.

This will be a fun, facilitator-led experience, with lots of discussions and breakout rooms, working alongside your colleagues to build agile teams and organisations.

This session is led by James Bishop, learning experience designer at Koru Consulting.  Koru Consulting is an organization dedicated to creating dynamic learning interventions, especially for leadership teams, based in Hong Kong but operating throughout the world.

Masterclass 5:  Creating a robust business case and developing a white paper to support it

Once your idea has taken shape, it’s time to take it to the next level: imagine you need to pitch your idea and business case to your CEO!  The CEO will look beyond the idea and ask for the hard facts and figures, needed to convince them to invest in your concept.

In this session, you will be provided with a set of tools and guidelines to translate your idea into a robust business case and a convincing story – both are equally important.  Pre-reading material will be sent to all participants one week before the session takes place.

We will also share with you how your business case and white paper will be transformed into a mind-blowing pitch material.

Masterclass 6:  Designing venues of the future, Adam Paulitsch, Populous

Adam is the design director for Populous’ convention and exhibition center practice. He has led the design on a number of high-profile projects, including the BMO Convention Center Expansion in Calgary, Canada, as well as the Anaheim Convention Center expansion and MAPS 3 Oklahoma City Convention Center.  Adam understands that great design brings positive change to cities and society.

Adam Paulitsch and Heather Stewart bring to life what it means to be a sustainable venue – designing better not bigger with sustainability and community connection outcomes to benefit event organisers, attendees and locals alike.

Masterclass 7: Hot lemon & honey for you

Catherine DeVrye, former Australian Executive Woman of the Year, is a leading global speaker on customer service and managing change and has presented on 5 continents to Fortune 500 clients, small businesses and government organizations. Attending this session is a must if you:
-are struggling with unprecedented change
-want to reach your personal summit of success; however, defined in your own heart
-sometimes make mountains out of molehills
-want better balance between your professional and personal life
-need a boost of common sense, perspective and inspiration in times of change

Masterclass 8:  Presenting to your stakeholders

This masterclass will shape your presentation skills.  It’s led by Vivienne Hsu who has over 15 years of marketing and communications experience. She started her career in advertising at Y&R Canada before moving to London to work at Ogilvy, TBWA, Grey Worldwide and most recently Cognito.

Vivienne is a communications expert and skilled presenter.  In this session Vivienne will give her insights as to how to deliver impactful presentations.

AIPC Future Shapers Task Force


Kathleen Warden


Samantha Glass

Director of Corporate Affairs & Communication, ICC Sydney
1631812856547 (1)

Dawn Lauder

Head of Sales, Scottish Event Campus

Dagmar Brožová

Director of Corporate Affairs & Communication, Prague Congress Centre
Viparis 2022 - PCP | 07.04

Mounira Pichori

Head of International Business Development, Viparis

Genevieve Lim

Director of MICE Management, Marina Bay Sands
Stephanie Martin

Stephanie Martin

Head of Sales, Melbourne Convention and Exhibition Centre (MCEC)

Sven Bossu


AIPC Future Shapers Succesful Candidates

Arthur Mok

Arthur Mok

Event Manager, HKCEC
Hong Kong
Kate Abbott

Kate Abbott

Customer Experience Manager, MCEC
Katie Tinetti

Katie Tinetti

Senior Manager, Innovation, MCEC
Sathyan Chandrasekhar

Sathyan Chandrasekhar

Financial Controller, ICC Sydney
ffWadhah Al Harthi 2

Wadhah Abdullah Ahmed Al Harthi

Event Planner, OCEC
James Walker

James Walker

Head of Technical Services, SEC
United Kingdom

Fiona McGibbon

Head of Sales, SEC
United Kingdom
Dana Fish

Dana Fish

Senior Business Development Mgr, ICC Sydney
Arisha Sukaloo

Arisha Sukaloo

Revenue Manager, CTICC
Sibongiseni W Gcelu

Sibongiseni W Gcelu

Executive Sous-Chef, CTICC
Anna Szabo

Anna Szabo

Sales Manager, HUNGEXPO

Laurel Gray

Logistics Planner, ICC Belfast
Northern Ireland
Jacqueline Elder

Jacqueline Elder

Operational Project Lead, SEC
United Kingdom
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